Win Exciting Prizes



The go to girl for slaying makeup looks. She's here to mentor and level up the Fresh Beauties Tribe!



Known to always rock fresh looks, he will mentor the Berry Fashionista Tribe!



A trendsetter known for her show stopping style, will guide the Berry Fashionista Tribe this year!



The insanely talented singer with mad passion for music! Meet the mentor for the Peachy Stars Tribe!



The ultimate queen of epic dance moves is the mentor for the Peppy Performers Tribe!



A true performer with charming dance moves! The perfect mentor for the Peppy Performers Tribe!


Fresh Beauties

Fresh beauties are all about that Fresh glow & latest trends. If you are the queen of beauty & skincare, this one's for you!

Berry Fashionistas

Being a fashionistas is all about slaying that style game. If you’re a trendsetter with fresh fashion looks this tribe is for you.

Peachy Stars

The Peachy stars are all about that drama! If you love to act, sing, entertain an audience, lip-sync and more, then you’re a Peachy Star!

Peppy Performers

Calling all dancers! In this tribe we’re all about moves and the motions. The world is your stage for you to impress everyone your fresh talent!



What is NIVEA Soft Fresh Batch

India's freshest influencer hunt, where NIVEA is on a mission to find talented college-going girls and help them achieve their influencer dreams.

What do I need to do to participate?

You can read How to Enter here

What is the registration process?

After uploading your video entry on Instagram or MOJ, Click here

What is the eligibility criteria to register?

Age: 18 - 22 Years
Gender: Women
Category: Indian College Student
Have a public instagram or MOJ account

How many winners are going to be announced?

Up to 100 winners.
We will be picking from each Tribe:

  • Berry fashionistas
  • Peachy Stars
  • Peppy performers
  • Fresh beauties

Are there any mandates or rules that I must keep in mind while participating?

We want you to be as creative as possible. However, do ensure you have a public profile. Stay away from vulgar, explicit & plagiarised content to not get disqualified!

How are we judging the entries?

  • The amount of engagement your video gets (provided you have used the correct filter, and used the correct hashtags)
  • Quality of Content
  • Brand Suitability

Are there any sorts of incentives?

You can win all these amazing prizes. click here

When and how will I be contacted if I win?

Via the registration form, we will collect your details to contact you if you win. We shall also DM you on Instagram and MOJ.

where do I find the filter on the @niveaindia page?

  • Click here for Instagram Filter
  • Click here for MOJ Filter

Do I have to use the NIVEA Soft moisturiser in my entry video?

We would love it if you use the NIVEA Soft moisturiser range. It might help you earn some additional brownie points!

Do we need to have any certain/ particular number of followers to register?

No, there is no such requirement. We want to encourage and provide a platform for young aspiring influencers with a knack for creating content. We do need you to have a public profile for us to be able to check your video!

If I miss the deadline to upload my video, can I still apply for this contest?

The timeline of accepting the responses is final. In case an individual misses out on the opportunity, there is no such provision for accepting late entries.

Can I use a filter while making my video?

Only use the ‘NIVEA Fresh Batch Hunt' Filter while creating your video on Instagram or MOJ

Till when are entries open?

Entries are open till September 20th, 2023

Can I register and upload my video only once or can I register and upload my video multiple times?

You may make more than 1 video, but please make sure you register each time for us to count your entry.

Are there any Financial Incentives?

No, there are no financial incentives. We want to empower you with resources; a platform to kickstart your influencer journey through enablers like a photoshoot, meeting influencers, brand collaboration, and an influencer content starter kit.

Do I need to pay for registering in the contest?

No, there are no fees for participation or registration.

I am a foreign exchange student/ NRI, can I still apply?

Entry to the the contest is open to all Female Indian Resident in all States (Except in States like Jammu & Kashmir, Tamil Nadu and any other States where participation in such Promotion is prohibited by the Public Gaming Act, 1867 or any other applicable law), who is during the Promotion Period a (UnderGrad) College Student between the age group of 18 years to 22 years and holds a valid student ID proof from a recognized education institution and are competent to enter into a contract.

I am yet to get admission into a college, as my board results aren't out yet. Can I register?

Unfortunately, registrations are open only till 31st August and are valid only if you are in a graduation college. In case you get your college ID card by 31st August, you can register then.

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